Deep Links in Action: How ChottuLink Helps Apps Like Higher Keep Fans Voting Non-Stop

In today’s mobile-first world, apps are constantly battling for attention, engagement, and meaningful user actions. Whether it’s driving polls, encouraging repeat visits, or boosting conversions, the path from interest to action needs to be seamless. That’s where deep links come in — and ChottuLink makes them work beautifully for apps like Higher, helping them keep fans voting non-stop. 


Deep links are special URLs that take users directly to a specific screen or content inside an app, instead of just opening the app’s homepage. This means users don’t need to hunt for what they wanted — they go straight to it.

There are two main types:

  • Immediate deep links — open content if the app is already installed.
  • Deferred deep links — take users to the right content after they install the app. ChottuLink

For apps like Higher, where fan engagement (like voting) happens repeatedly and frictionlessly, deep linking is a game-changer. Rather than making users search through menus or reinstall without context, deep links bring them right to the voting page.


ChottuLink is a lightweight, scalable deep linking platform that helps apps create, manage, and optimize deep links — without the complexity. Importantly, ChottuLink supports deferred deep linking, so even users who don’t have the app yet get routed to exactly the voting content they clicked on after installation. 

Here’s how this benefits apps like Higher:

1. Direct Route to Voting Pages

Whether a fan clicks a link on social media, email, or SMS — ChottuLink takes them straight to the voting screen. Users don’t land on a generic homepage; they arrive at what they intend to do — vote!


2. More Engagement, Less Friction

Deep links eliminate extra steps in the user journey, which means fewer drop-offs. Fans who are inspired to vote are actually voting, not navigating the app. This frictionless experience directly boosts engagement metrics.


3. Deferred Deep Linking Keeps Fans in the Loop

Imagine a new fan discovering Higher from a friend’s share. They click the link, are prompted to install the app, then automatically routed to the voting page they were curious about — not just the app home screen. That’s deferred deep linking in action — retaining users through better onboarding


 4. Smart Analytics for Performance Insights

ChottuLink provides real-time link analytics so product and marketing teams can see which links are driving the most efficient results. This means better insights into what motivates users to vote and how to optimize future campaigns. 


5. Cross-Platform & Campaign-Friendly

ChottuLink links work across iOS, Android, and the web, and can be used anywhere — from WhatsApp to Instagram to emails or QR codes on print media. This omnichannel capability helps Higher reach fans wherever they are.


Consider a voting campaign where Higher users receive a link via a push notification or a social post:

  1. Fan clicks the link on Instagram.
  2. ChottuLink detects platform & app status.
    • App installed? Opens right into the voting screen.
    • App not installed? Routes to store then opens the voting screen post-install. 
  3. Fan votes instantly — no extra taps or confusion.
  4. Engagement is tracked, driving data-driven decisions for future campaigns. 

This smooth loop is crucial for apps depending on continuous interactions like voting, polling, or engaging in recurring tasks. Users don’t get lost. They don’t drop off. They act


Conclusion

For interactive apps like Higher, keeping fans voting isn’t just about having a great UI — it’s about eliminating friction from every touchpoint. ChottuLink’s deep linking platform ensures fans land where they need to be, whether they’re existing users or newcomers. This not only boosts engagement and conversion but also keeps users coming back — vote after vote, campaign after campaign.

If you’re building engagement-driven experiences like recurrent polls or user actions, integrating deep links via ChottuLink can transform casual interest into continuous interaction


Ready to power seamless app journeys? Learn more at ChottuLink.com and see how deep linking can keep your users engaged — non-stop

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Singular vs ChottuLink — Lightweight vs Analytics-First Which Deep Linking Platform Delivers Faster Time-to-Value in 2025?

Quick Summary When you’re growing an app, every hour spent integrating, configuring, and debugging a complex SDK delays your next milestone. That’s where the difference between Singular and ChottuLink becomes clear. Singular is an analytics-first attribution suite — comprehensive, but complex. ChottuLink is a lightweight deep linking platform — fast

By Sarah @ ChottuLink